Scopesuite
I designed the Scopesuite visual identity; the logo, brand guidelines, sub logos and launch social assets. Working with a motion designer we created a bank of animations capturing the brands strapline : the tools you need to build careers right.
Agency: Bauer Media
Creative Lead: Gary Lamont
Copywriter: Gary Lamont
Animator: Chantelle Stewart
Project Overview
People management tool ‘Scopesuite’ asked us to rebrand their business to reflect their niche specialism in the ‘early careers’ training and development space. We were asked to create a brand strategy, positioning, and visual identity that clearly communicated their competitive advantage in the marketplace.
The tools you need to build careers right. We created a new brand identity, positioning, audio branding and identity assets for use across all platforms. We developed all strategy, copy, brand guidelines and motion design.
